Tasked with re-energizing the year-round evergreen campaign. The main idea was built around “newstalgia,” the campaign blended classic Disneyland magic with fresh experiences, bold color, playful motion, reimagined music and characters both familiar and new.
CW: Alex Lee
GCD: Brian Miller
Dir Creative: LaTanya Beauregard
Producer: Michael Antonucci
Account: Stella Llana
Agency: Disney Yellow Shoes
Music: Yessian Music Global
Editing & Motion: Carbon
CW: Alex Lee
GCD: Brian Miller
Dir Creative: LaTanya Beauregard
Producer: Michael Antonucci
Account: Stella Llana
Agency: Disney Yellow Shoes
Music: Yessian Music Global
Editing & Motion: Carbon
Visual Development
Digital Banners
OOH
radio :60
Disneyland on-property DOOH
Disneyland on-property DOOH
